The advertisements aired during the 2022 Super Bowl marked a “defining point” signaling the car industry's shift to electric vehicles.
And this year, also for GM, Mike Myers reprised his role as Dr. Evil in an ad in which the character became consumed with the idea that if he took over General Motors’ headquarters, he could save the planet with an all-electric vehicle fleet—perhaps the first time the words “carbon footprint” had been mentioned in such a prominent TV ad. (Along the way, she also acts flummoxed by the concept of wind turbines, though those don’t really have much to do with electric drive-trains.) And in a 2017 spot for Kia, Melissa McCarthy repeatedly gets injured trying to save whales and the polar ice caps, eventually coming to the conclusion that if she wants to be “an eco-warrior,” her better option is to buy a Kia Niro hybrid. Last year, for example, in an ad for General Motors, Will Ferrell tried to rally America to beat Norway in the EV race. In past years, such ads were more typical car-marketing fare, touting clean diesel and fuel efficiency, or throwing “and it’s a hybrid/electric” in at the end. And in 2022, there were the most climate-related advertisements of any Super Bowl ever, most of them focused on electric vehicles, as well as an ad for electric charging technology. The Super Bowl is the most watched TV event in the U.S. and this year nearly 100 million people were estimated to have tuned in.
The Super Bowl isn't going away from its mid-February time slot since the NFL expanded the regular season from 16 to 17 games. If you thought Super Bowl LVI ...
If you thought Super Bowl LVI had a late start date (February 13 was the latest Super Bowl ever played), there's good news on the horizon. - Super Bowl LVII: February 12, 2023 -- State Farm Stadium (Glendale, Arizona) This is the first Super Bowl location which the league did not use a bidding process to host the game.
Kickoff is scheduled for about 6:30 p.m. Eastern time — 3:30 p.m. Pacific at the site of the game at SoFi Stadium in Inglewood, Calif. The pregame festivities will begin on NBC at noon Eastern, with football coverage sandwiched by Olympic action from the ...
In the years since, hip-hop has landed a handful of moments on one of sports’ and entertainment’s biggest stages, but it hasn’t held the full spotlight until Sunday evening. Artists from New York took a turn on the stage next: The unannounced guest, 50 Cent, arrived for a version of his 2003 smash “In Da Club,” followed by Mary J. Blige, the 51-year-old singer who has earned legions of fans with her confessional, soulful songs about heartbreak and persistence. “The Super Bowl is an incredible stage to invest in because we have so much attention from people from all walks of life.” Other N.F.L. players followed suit, prompting debate within the league about whether those players should be penalized, and drawing rebuke from the president at the time, Donald J. Trump. The pass was intended for Ben Skowronek, a player who would not have had as large of a role had Beckham remained in the game. Fellow receiver Robert Woods, who tore an A.C.L. in practice the same day in November that Beckham arrived in Los Angeles, said he spent some time alone with Beckham in the locker room after the team came out for the second half and held him. Moments after Beckham disappeared from view, Rams quarterback Matthew Stafford forced a throw to the end zone that was intercepted by Bengals safety Jessie Bates III. “We’re a young team and you’d like to think we’d be back in this situation multiple times over the course of the next few years,” Burrow said. Then this young team showed its resilience by overcoming deficits against the top-seeded Titans, who tied a postseason record with nine sacks of Burrow, and against Kansas City — both road games — to reach the Super Bowl. We’re just going to play in the confetti for a minute, and I’m just going to live in the moment.” He appeared to injure a knee late in the second half but remained in the game. And you can see that in the way that these guys competed.”
The Rams won their first Super Bowl in Los Angeles on Sunday in a 23-20 victory over the Cincinnati Bengals at SoFi Stadium.
The Rams earned a wild-card playoff in 2020 but lost to the Packers in the divisional round. If you’re a fan of one of 31 out of the 32 NFL teams in the league (sorry Bucs fans, we couldn’t find a bar for you at the moment), then use this guide to find your tribe. But it’s a reminder of how much work we have to do to continue to grow the next generation.” In anticipation of the show, here’s a playlist compiling three essential songs by each act: a huge hit anyone is sure to know, a second track beloved by fans and a deep cut for further study. Right now, thousands of caps, T-shirts, sweatshirts and face masks proclaiming the Los Angeles Rams the next Super Bowl champion are sitting in boxes. In order to count as a vote for the Rams or Bengals, the tweet had to contain a certain hashtag or hashtags. A Cincinnati resident, Wirtz was on a family vacation in Florida when she made a spur-of-the-moment decision to attend the game. Nelson Quintanilla bought his ticket to the Super Bowl in August. A Rams fan, Quintanilla, 52, hoped his team would be playing but planned to go whether they made it or not. And Odell Beckham Jr, who had a key 35-yard reception on a third and 11 earlier in the drive, has 52 yards on two grabs. They trailed in their two other Super Bowl trips, losing to the Patriots both times, in 2002 and 2019. Stafford was open in the flat, but Kupp missed him, forcing the Rams to settle for a field goal. “Man, the best present was the one I got me,” the R&B star says with a laugh, recalling a lavish trip to Turks and Caicos that she documented with a series of striking swimsuit photos that quickly went viral online.
The stage is officially set, the NFL will crown its champion tonight as the Cincinnati Bengals meet the Los Angeles Rams in Super Bowl LVI in Los Angeles.
The matchup for Super Bowl 56 isn't exactly what many expected before the season began, but the event should still start at the same time it does every year. The NFL has made 6:30 p.m. ET the standard starting time for the Super Bowl, and that will not ...
Dr. Dre, Snoop Dogg, Eminem, Kendrick Lamar, Mary J. Blige and 50 Cent asserted the power of hip-hop's oldies generation on pop music's most-watched stage.
And so there was Eminem, rapping “Opportunity comes once in a lifetime” at the end of “Lose Yourself,” putting his right hand to his head, and dropping down on his left knee while Dr. Dre sat at a white piano and tapped out a melody familiar from Tupac’s “I Ain’t Mad at Cha” — a flash of radicalism and a jolt of elegance, a pushback and an embrace, an implicit raised fist and a wink. This year’s event also took place in Inglewood, just 20 minutes west of Compton, where Dr. Dre was a founder of N.W.A, one of the most important hip-hop groups of all time, godfathers of gangster rap and agit-pop legends. And Dr. Dre beamed throughout, a maestro surveying the spoils of the decades he spent reorchestrating the shape and texture of pop. Blige was commanding, helping to bring the middle segment of the show into slow focus with a joyous “Family Affair” and “No More Drama,” rich with purple pain. Dr. Dre opened up the performance behind a mock mixing board, a nod to the root of his celebrity: the ability to mastermind sound. The N.F.L. is notoriously protective of its territory, and mishaps at the halftime show — Janet Jackson’s wardrobe malfunction, M.I.A.’s middle finger — have tended to cause outsized public brouhahas. Each of those nods felt salient and potent, a way to make this impossibly global event feel deeply local. It was marketing copy that overlooked the glaring lateness of the achievement — that rap was finally getting the spotlight in perhaps the 20-somethingth year of hip-hop occupying the center of American pop music. In the main, there was exuberant entertainment, a medley of hits so central to American pop that it practically warded off dissent. (This was almost certainly the most bleeped halftime show ever.) What would some of rap music’s generational superstars — Dr. Dre, Eminem, Snoop Dogg, Kendrick Lamar — titans with little fear for their reputations, do with this most visible of platforms? Leading up to Sunday’s Super Bowl halftime show, much ado was made over the fact that this would be the first year that hip-hop occupied the center of the concert.
Some rap royalty — Eminem, Dr. Dre, Kendrick Lamar and Snoop Dogg — and the Queen of Hip-hop Soul, Mary J. Blige, rocked the halftime show at Super Bowl ...
When he opened the halftime show doing “The Next Episode” with Snoop, it was like a family reunion as the two Cali boys came together to rock that jam from “2001” in front of the hometown crowd. Of course, it was always going to be easy for Blige to stand out among all that hip-hop testosterone, and she did just that when she performed her Dre-produced smash “Family Affair” in a sparkly silver getup complete with matching thigh-high boots. Backed with dancers decked out in militaristic black suits, he formed his own kind of rhythm nation as he made a powerful Black History Month statement amidst all the club bangers in the night. With so many artists on the lineup, it was hard for anyone to stand out. But if there was one headliner amidst this loaded lineup, it was Dr. Dre. The 56-year-old producer, rapper and mogul presided over the festivities like the hip-hop boss that he is. But Lamar — another California native — did just that.
Trading for quarterback Matthew Stafford in the off-season and adding the pass rusher Von Miller and receiver Odell Beckham midseason, the Rams' win-now ...
In the years since, hip-hop has landed a handful of moments on one of sports’ and entertainment’s biggest stages, but it hasn’t held the full spotlight until Sunday evening. Artists from New York took a turn on the stage next: The unannounced guest, 50 Cent, arrived for a version of his 2003 smash “In Da Club,” followed by Mary J. Blige, the 51-year-old singer who has earned legions of fans with her confessional, soulful songs about heartbreak and persistence. “The Super Bowl is an incredible stage to invest in because we have so much attention from people from all walks of life.” Other N.F.L. players followed suit, prompting debate within the league about whether those players should be penalized, and drawing rebuke from the president at the time, Donald J. Trump. The pass was intended for Ben Skowronek, a player who would not have had as large of a role had Beckham remained in the game. Fellow receiver Robert Woods, who tore an A.C.L. in practice the same day in November that Beckham arrived in Los Angeles, said he spent some time alone with Beckham in the locker room after the team came out for the second half and held him. Moments after Beckham disappeared from view, Rams quarterback Matthew Stafford forced a throw to the end zone that was intercepted by Bengals safety Jessie Bates III. “We’re a young team and you’d like to think we’d be back in this situation multiple times over the course of the next few years,” Burrow said. Then this young team showed its resilience by overcoming deficits against the top-seeded Titans, who tied a postseason record with nine sacks of Burrow, and against Kansas City — both road games — to reach the Super Bowl. We’re just going to play in the confetti for a minute, and I’m just going to live in the moment.” He appeared to injure a knee late in the second half but remained in the game. And you can see that in the way that these guys competed.”
Super Bowl Sunday is finally here, with the Los Angeles Rams taking on the Cincinnati Bengals at SoFi Stadium in Inglewood, Calif.
The last three Super Bowls have been relatively brisk, lasting around three hours and 30 minutes. FiveThirtyEight studied NFL games during the 2020 season to find that just 18 minutes of a typical three-hour broadcast involved game action. A former Bengals receiver, Collinsworth was on the fieldfor Cincinnati’s two previous Super Bowl appearances in 1982 and 1989, which both resulted in losses to Joe Montana and the San Francisco 49ers. Using that measure, the game would end around 10:08 p.m. ET. Fans will be required to wear masks and must show proof of vaccination or a negative test. Next season, the network plans to pair Collinsworth with Mike Tirico, who is currently anchoring their Winter Olympics coverage and will handle NBC’s pregame coverage of the Super Bowl alongside former ESPNer Maria Taylor.